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The Roots Family

Your Bike Our Passion

As a customer of Roots, you’re welcomed as part of the ‘family’. We get so much joy from hearing about your cycling journey – your rides, your events, your commutes, your adventures – we love being a part of it and helping you achieve your cycling aims, whatever these may be.

It really does make our day seeing the smiles on ‘New Bike Day’ or when you tag us in your photos out on the trails.

We’ve shared some of these below to bring a smile to your faces. Send us yours!

What our customers say: